The Appetite · Episode 22
Superiority Craving
1,812 words
Tommy the Hamburger is diagnosing the Appetite. This is about hunger, not the kind in your belly, but the deeper cravings that run people without their permission. The need to be seen, to belong, to dominate, to disappear, to be told yes. Every stupid, vicious, pathetic thing people do starts with some version of wanting, so let's cut this motherfucker open and see what's actually moving.
A woman is leaning over her phone at brunch half listening to a friend talk about a new job, but what lights her up is not joy for the friend. It is the little opening where she can explain why the company is mediocre, the salary is not actually impressive in that city, and the whole field is full of people who confuse networking with intelligence. She does not have to say I am better than you out loud because the tone does the work for her. By the time the check comes, she has subtly repositioned herself above the room without ever technically bragging. That tiny lift, that narcotic little rise you get from making someone else seem provincial, sloppy, naive, beneath. Fuck me sideways, that is superiority hunger.
Superiority appetite is the craving to feel elevated above other people in intelligence, morality, taste, discipline, purity, class, insight, suffering, or any other metric convenient enough to build a little throne from. Not excellence. Not aspiration. Not ordinary pride in doing something well. It is the deeper hunger that says my worth is safest when somebody else is clearly below me. The appetite does not merely want self respect. It wants vertical distance.
This appetite can wear almost any ideology, style, or identity. It can dress up as snobbery, moral seriousness, intellectual rigor, spiritual advancement, political purity, minimalist discipline, old money taste, anti mainstream cool, anti elitist populism, even wounded authenticity. The costume changes, the lift stays the same. The person gets to feel above. Cleaner than them. Smarter than them. Less deluded than them. More real than them. More serious than them. The appetite does not care which ladder it uses as long as somebody ends up under it.
This hunger usually grows where worth has already been tied to ranking. A kid gets compared constantly. The smart one. The pretty one. The difficult one. The loser one. Or maybe the person grows up getting humiliated, condescended to, treated as disposable, and superiority becomes the quickest available antidote to smallness. If I cannot be safe, I can at least be above. If I cannot be loved, I can be right. If I cannot belong naturally, I can build an identity around contempt and call that dignity.
Then the appetite gets rewarded everywhere.
Schools rank. Jobs rank. Families rank. Beauty ranks. Money ranks. Neighborhoods rank. The internet ranks every goddamn breath. The world is one giant comparison engine and then everybody acts surprised when people start huffing contempt like medicine. Once somebody realizes that disdain can temporarily steady their insecurity, they start reaching for it the way other people reach for nicotine. A correction here. A side eye there. A little disgust. A little classification. A little social sorting. Suddenly the self feels less shaky.
That is the payoff. Superiority hunger is often less about confidence than about pain control. You do not have to sit inside your own inadequacy if you can find evidence that somebody else is fatter, dumber, poorer, tackier, less evolved, more compromised, more basic, more embarrassing, more morally contaminated. Contempt works like a numbing agent for status panic. For a minute the inner wobble stops. For a minute you are not the one in danger of being measured.
That is why the appetite can masquerade as standards. The person says they just care about excellence, ethics, intelligence, values, quality, serious thought, good taste. Sometimes they really do care about those things. But the appetite shows itself in the pleasure they take in hierarchy itself. The work matters less than the distance. The principle matters less than the relief of not being one of them.
Watch how fast the appetite colonizes language. A person stops saying, I don't like that and starts saying, That is embarrassing. They stop saying, I disagree and start saying, Only an idiot would think that. They stop saying, That doesn't fit my life and start saying, Those people are fucking pathetic. That shift matters. Preference hardens into rank. Disagreement becomes species sorting. The appetite is always trying to turn difference into altitude because altitude is what soothes it.
Then the appetite escalates.
What starts as private comparison becomes active sorting. The person begins to curate environments that keep the hierarchy visible. They collect people they can outshine or people whose prestige they can borrow. They develop harsher and harsher standards for everybody else while reserving infinite nuance for their own failures. Soon disagreement starts feeling like insubordination and difference starts reading like inferiority. The appetite does not just want to win. It wants the categories themselves to obey.
That is where the damage begins.
Teams fracture because someone would rather be the smartest person in a broken room than one member of a functioning one. Friendships rot under correction and contempt. Lovers get treated like ongoing comparison objects rather than people. Whole communities become impossible to inhabit because everyone is auditioning for top moral shelf. The superiority hungry person often wonders why others experience them as cold or exhausting when from the inside all they think they are doing is maintaining standards. But standards become cruelty the second another person's existence is mostly useful to you as contrast material.
And yes, this appetite spreads socially with obscene speed. All it takes is one environment where status comes from sneering at the right targets and suddenly contempt becomes communal glue. Group chats, office cultures, political factions, online scenes, religious subcultures, academic niches, lifestyle tribes, all of them can become little superiority farms. People bond by agreeing on who is beneath them. It feels intimate because contempt is a shared high.
Once a room is organized that way, humility starts reading like weakness. Curiosity looks suspect. Generosity looks unserious. If somebody says, Maybe let's not flatten that person into a joke, the superiority hungry crowd hears treason because the hierarchy buzz is being interrupted. That is how whole cultures become emotionally stupid. Nobody wants accuracy if accuracy threatens the ladder.
Superiority hunger can even make itself look ethical. The person says they are protecting quality, truth, decency, safety, seriousness, tradition, the movement, the discourse, the children, whatever. Sometimes harm really is being named. Sometimes bad ideas really are bad. But the appetite shows itself in the relish. In the way the takedown starts mattering more than the substance. In the way the body brightens when somebody else gets reduced.
The ethical tension here is real because discernment is not fake. Some things are better than other things. Some behavior is more humane, some thought more careful, some craft more skillful, some politics less murderous. Pretending all standards are fraud would be cowardly. The issue is not that judgments exist. The issue is what happens when judgment becomes a delivery system for self elevation rather than a tool for orientation.
You can hear it in the sentence, I just have high standards. Sometimes that means, I am trying to live carefully and refuse what degrades me. Sometimes it means, I need a morally flattering explanation for why I keep arranging the world into upper and lower species. Those are not the same position.
The saddest version of this appetite is not always the loud elitist. It is often the person who cannot feel solid unless someone else is failing nearby. The one who reads every room for rank cues before they can relax. The one who experiences another person's success as a threat to identity. The one who cannot just enjoy what they know or make or love without converting it into a ladder. That is a cramped, frightened way to live, and a lot of cruelty comes from exactly that crampedness.
And it is lonely as shit. You cannot be genuinely nourished by other people if you mostly need them beneath you. The appetite blocks admiration, corrupts collaboration, and makes intimacy feel dangerous because intimacy levels the ground. A person trapped in superiority hunger may look composed, selective, hard to impress. A lot of the time they are just starving in a room full of human beings they do not know how to stand beside.
Superiority hunger is unstable as hell for a simple reason. The high never lasts. There is always somebody richer, smarter, better read, more disciplined, more radical, more tasteful, more pure, more famous, more underground, more certified, more whatever the category is. So the appetite keeps moving the metric. If you cannot win on money, win on ethics. If not ethics, win on taste. If not taste, win on suffering. If not suffering, win on not caring. The ladder mutates because the point was never the value. The point was the altitude and the temporary relief altitude brings.
You can spot the appetite fastest when another person is genuinely good at something. A healthy person can admire, learn, compete cleanly, even disagree without needing to shrink the other person into a joke. The superiority hungry person cannot leave excellence alone. They need the flaw. They need the embarrassing detail. They need the reason the admired person is secretly overrated, morally suspect, fake, cringe, compromised, lucky, shallow, or beneath them in some other category. The appetite keeps scanning for a lower rung because standing beside someone good feels too much like standing at equal height.
That is why this hunger ends up lonely and predatory at the same time. You cannot be fed by people you only know how to rank. You cannot collaborate cleanly with people you mostly experience as threats, props, or mirrors. Even love gets poisoned because closeness requires horizontal life, and this appetite keeps trying to turn every relationship into a staircase. The person may look selective, discerning, impossible to impress. A lot of the time they are just terrified of ordinary human equality.
The real hunger underneath this behavior is not excellence, discernment, or truth telling. It is the craving to escape smallness by standing on somebody else. It is not trying to become solid from the inside. It is trying to feel untouchable by manufacturing a lower rung. That hunger changes the read because the correction, the sneer, the moral performance, the cultured taste, the hot take, the disdainful little joke stop looking like pure standards and start looking like an emergency dose of borrowed height.
That's the Appetite. Every behavior is a fucking hunger signaling once you learn how to read it, and once you see the craving underneath, the excuse on top starts sounding a lot less convincing.